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Reformulated version of matte lipstick offering 12 hours of longwear benefits.
February 5, 2024
By: Melissa Meisel
MAC Cosmetics is kissing its 40th birthday with an innovative new lipstick launch. Red Rock hue Available in 40 shades to celebrate each year in business, “MACixmal” offers a reformulated, refreshed version of its original matte lipstick, “maxed out” to give lips more matte color, with 12-hour wear and eight-hour instant moisture, per the brand. A blend of coconut oil and organic shea and cocoa butters condition pouts while creating an “ultra-vibrant”...
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